YOU Agency | Social Assets
During the rebranding process for ad agency YOU, I created a suite of assets to be used on their social media accounts to drive potential clients and talent to their website.
Created whilst at YOU Agency.
Case studies, key trends, reactive stories…
Showing off their work in the most engaging way, whilst still appealing to their core audience.
Design of infographics
Keeping it simple, straightforward and visually appealing.
My role
As the lead designer, I created the campaign's look & feel and direction through research on their audience and overarching brief. I created a vibrant colour palette and playful typography reflecting the agency’s personality. Using innovative layouts for engaging social media content and developing cohesive design elements like icons and backgrounds that aligned with our vision. I then refined the templates based on feedback, customising them for different platforms.